Exit Through the Gift Shop is a chaotic study of low-level criminality, comradeship , and incompetence. By turns shocking, hilarious and absurd, this is an. Exit Through the Gift Shop is in this genial tradition. Orson Welles made F for Fake; Banksy has made W for Windup. As a documentary, Exit. Exit Through the Gift Shop, the first film directed by reclusive street-art legend Banksy, is a little puzzle-box of a documentary. It's perfectly designed and pitched . Exit Through the Gift Shop traces Thierry's attempts to capture the world of graffiti art in thrilling detail, following many of the most infamous figures at work in the. Shop owner Thierry Guetta's project to document the underground world of street art takes Exit Through the Gift Shop Sold by Amazon Digital Services LLC.
Eric Kohn. Instead, he first encountered it through Cinetic sales agent John Sloss, who fifa 2004 pc game to interest Abramowitz in the movie with the form of grassroots distribution strategy he has implemented in the past.
But once Abramowitz came onboard, Sloss kept tightening the prep time, asking Abramowitz if he could release the movie in eight, then exit through the gift shop digital, and finally four weeks.
The biggest challenge the duo encountered was the absence of a director on hand to fill promotional needs, since Banksy derives much of his allure from consistent anonymity. They also lacked a star: Some viewers suspect Guetta is a fictional creation of Banksy used for satirical purposes, but the real centerpiece of the movie involves the very exit through the gift shop digital craft of street artso Abramowitz and Schiller took their cues from that built-in appeal.
They decided to replicate that approach for each major city where the film screened: Banksy art appeared ahead of the opening dates, generating enough local buzz to repeatedly drive up interest in the movie.
Schiller added: We went offline long before going online. By playing up the curiosity factor, they lured a general moviegoing audience rather than focusing exclusively on the hip, young and street art-savvy skateboarding types. At the same time, the appeal to DIY artists did not go ignored. Abramowitz said it took one call to Landmark Theaters to set up screenings around the country, and many of the early audiences were those specifically interested in the subject matter.
When viewers reviewed the film on YouTube, they received a poster for the film. Schiller said its Facebook page, which currently has more than 30, fans, played an important role as well. Meanwhile, Abramowitz has launched an awards campaign.
Sign Up: Stay on top of the latest breaking film and TV news! Sign up for our Email Newsletters here. This Article is related to: Back to IndieWire.
Eric Kohn Nov 15, 6: Journey to Antarctica: TVLine 5 hours ago. Oscars squabble: